What’s the most important thing to maintain in any business? Confidence, market knowledge, technology? Sure, keep any one of those at the top of your list. But there’s also something else. Perhaps the most sought after and powerful asset you can ever hope to have when it comes to making yourself successful is – strong relationships.
Depth of field is the amount of distance between the nearest and farthest objects that appear in acceptably sharp focus in a photograph, it varies depending on camera type, aperture and focusing distance. If you are into photography you probably already know this and how critical it is when you photograph in macro distances.
You recently received an inquiry from someone who really likes your work, is interested in hiring you for a shoot, and wants to meet in person (or on the phone) to discuss more details. Naturally, you’re pretty excited. The thought of booking an event is something that thrills all of us. Then, as soon as the meeting starts, the two cardinal sins of salesmanship rear their ugly heads. What are they?
This video tip is courtesy of Anthony Morganti and shows us what you can do using the Graduated Filter tool in Lightroom. What if you’ve maxed out your basic adjustments and want to go farther? This little tip might do the trick for you, check it out: